Manhattan-based SL Green Realty Corp announced this week that Viacom
has renewed its commitment at 1515 Broadway by extending and expanding
the company's occupancy at the iconic Times Square tower through 2031.
Viacom's future expansion is expected to cover the balance of the
building's office space after 2020. One of the world's leading media
companies, Viacom is synonymous with Times Square resulting from its
longstanding presence and highly visible broadcast studio overlooking
the bow-tie of the square.
The transaction announced today is
believed to be the largest-ever New York City office lease other than a
few sale-leaseback arrangements.
This record breaking lease
follows right on the heels of a recently closed $775 million first
mortgage refinancing by Bank of China. The financing is for a term of
seven years and replaces the previous $447 million financing. Excess
proceeds will be used to fund this transaction and for general
corporate purposes.
Marc Holliday, Chief Executive Officer of SL Green, stated, "Times
Square is one of the world's best-known locations, which makes it the
perfect home for a high-profile company such as Viacom. The company
has been a corporate anchor in Times Square for over 20 years and the
extraordinary building branding opportunity provided in this lease will
allow Viacom to increase its corporate visibility to millions of New
York City visitors at the 'Crossroads of the World' for years to come.
The transaction reaffirms the desirability for trophy assets located in
the prime areas of midtown Manhattan."
Philippe
Dauman, President and Chief Executive Officer of Viacom, said, "New
York City is the undisputed media capital of the world, and a vibrant
source of inspiration for Viacom's innovative and creative employees.
We have had a great partnership with SL Green and have been proud to
help lead the revitalization of the Times Square neighborhood for two
decades. We could not be more pleased to extend our commitment to New
York City and Times Square well into the future."
Commenting on the debt refinancing for the building, Andrew Mathias,
President of SL Green said, "This loan, the terms of which were
committed to prior to the completion of our lease agreement with
Viacom, demonstrates the strength of the relationship we have developed
with Bank of China. We appreciate the Bank's confidence in us and our
portfolio and we look forward to continuing to expand this key
relationship."
Acquired
by SL Green in the first major real estate transaction the midst of the
market downturn in 2002, the building has gone through a complete
make-over which has included the full re-positioning of all retail
space, a comprehensive redevelopment program and revenue enhancement
with state-of-the-art LED advertising signage. In addition to being
anchored by Viacom, 1515 Broadway is also home to the Minskoff Theater,
one of the city's largest live performance theaters and Best Buy
Theater, which is the city's premier rock concert venue together with
other national retailers such as Billabong, Aeropostale and Oakley.
Michael
Laginestra, Scott Gottlieb, Andrew Sussman and Ramneek Rikhy from CBRE
Group, Inc., Chris Smith and Gina Love from Shearman & Sterling LLP
and a team of in-house professionals represented Viacom in the
transaction. SL Green handled this record setting lease with its team
of in-house professionals together with Noah Shapiro and Russ
Rabinovich from Haynes and Boone, LLP.
Viacom is home to the
world's premier entertainment brands that connect with audiences
through compelling content across television, motion picture, online
and mobile platforms in over 160 countries and territories. With media
networks reaching approximately 700 million global subscribers,
Viacom's leading brands include MTV, VH1, CMT, Logo, BET, CENTRIC,
Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, COMEDY
CENTRAL, TV Land, SPIKE, Tr3s, Paramount Channel and VIVA. Paramount
Pictures, celebrating its 100th year in 2012 and creator of many of the
most beloved motion pictures, continues today as a major global
producer and distributor of filmed entertainment. Viacom operates a
large portfolio of branded digital media experiences, including many of
the world's most popular properties for entertainment, community and
casual online gaming.